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ACoS and break-even calculator

Enter your ad spend and ad-attributed sales to see ACoS, ROAS and TACoS, and check against your margin whether your ads are making money.

Result

Enter ad spend and ad sales.

Break-even ACoS equals your profit margin before ads. Below it, every ad-driven sale makes a profit; above it, advertising eats your profit. Running above break-even on purpose can be a valid strategy during a product launch.

For hands-on management of your ad account, see our Amazon PPC management page.

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